The Next Time You Cut Your Finger, Save a Life
Ten thousand people need bone marrow transplants each year to fight life-threatening diseases, but only half of them get one. Graham Douglas, who works at ad agency Droga5, came up with a unique solution to get more donors: Stick a sign-up kit inside a Band-Aid box. When people cut their finger and goes hunting for a Band-Aid, they can just dab some of the blood on a Q-tip-like swab, drop it in an envelope already included in the kit, and put it in the mail to the lab.
This is an awesome idea.
After we sat down, we asked the waitress for a coffee. She thanked us for our order and immediately turned and walked out the front door. My friend explained that the owner of the bookstore/café couldn’t get a license to provide coffee. She had tried to just buy a coffee machine and give the coffee away for free, thinking that lingering patrons would boost book sales. However, giving away coffee was illegal as well. Instead, the owner had to strike a deal with a bar across the street, whereby they make the coffee and the waitress spends all day shuttling between the bar and the bookstore/café. My friend also explained to me that books could not be purchased at the bookstore, as it was after 18h and it is illegal to sell books in Greece beyond that hour. I was in a bookstore/café that could neither sell books nor make coffee.
I realize that the conventional Wisdom is that the Greek welfare state is dooming them. But that isn’t really true. The loose of economic output from the insane regulatory processes combined with the lack of tax collection is what is screwing up the Greek economy. Those who insist we cut medicare and social security are learning the wrong lesson from Greece.
Sign in bathroom at Blip HQ. We should not need this.
Amazing that this is still an issue. Even cooler that we have this sign.